NOV. 8 — The National Marine Manufacturers Association recognized last week more than 50 boat and engine manufacturers for excellence in customer satisfaction at the 2006 International BoatBuilders’ Exhibition and Conference held in Miami.
The awards were presented Nov. 3 as part of the association’s Customer Satisfaction Index program, a news release says. The CSI Awards recognize participating companies that measure and have achieved exceptional customer satisfaction. Based on information provided by 50,000 consumers who purchased a new boat or engine between July 2005 and July 2006 the companies that received awards maintained a 90 percent or higher standard of excellence in customer satisfaction.
“The fact that we have more CSI Award recipients this year than ever before validates industry efforts to improve product quality and customer satisfaction across the board,” NMMA president Thom Dammrich says in the release. “These 56 companies are leading the charge to make the best times in every boater’s life every day they are on the water, and to make boating the number one choice in recreation.”
Some of the companies that received 2006 CSI Awards include Boston Whaler, Four Winns, Honda Marine and Tiara Yachts, according to the release. NMMA launched its CSI program in 2001 to provide boat and engine manufacturers with an independently measured tool to help improve customer satisfaction.
For a complete list of winning companies, click here.
? Jason Fell