Boating goes digital - Soundings Online

Boating goes digital

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AUG. 27 — US Sailing now offers podcasts to keep sailors in the know.

The podcasts provide a new and convenient way to reach out to sailors to keep them in the loop, according to US Sailing, the national governing body for the sport. Three to five minutes in length, they highlight the latest news. The most recent podcast, for example, covers The Good Luck Beijing 2007 Quingdao International Regatta, the last major test event for the 2008 Olympic Games. The first podcast made its debut July 13, and they are updated every two weeks.

“If busy sailors only have a couple of minutes to catch up with what US Sailing is doing, we want to give them what they need, when they need it and in a format that is convenient for them,” says US Sailing’s marketing director Dan Cooney in a recent press release. “It also allows us a chance to provide video highlights of events, to create new relationships with video providers, and offer new opportunities for sponsors.”

US Sailing was founded in 1897 and is based in Portsmouth, R.I. The podcasts can be downloaded from www.ussailing.org/video, or go to iTunes, click on podcasts and search for US Sailing.