Marina program hits a milestone - Soundings Online

Marina program hits a milestone

Author:
Updated:
Original:

Launched in 1997 offering boaters discounts on fuel, transient slips and repairs, the Cooperating Marina Program celebrates its 900th marina to join the program.

"During this economic downturn, marinas are looking for incremental revenue anywhere they can find it — and boaters are looking for a break," said Cooperating Marina Program director Jim Schofield. "We help marinas and boatyards find that revenue by tapping into the loyalty of our 600,000 BoatU.S. members, attracting sales a marina might not normally get."

The program requires marinas or boatyards to offer discounts to boaters carrying a BoatU.S. membership card. This discount can include up to 10 cents off per gallon of fuel, 25 percent off transient slips or 15 percent off repairs. "Over 300 of our Cooperating Marinas offer some sort of fuel discount, which is always popular," added Schofield.

Marinas participating in the program can have their own Web page on the http://www.BoatUS.com/marinas Web site.

Marinas interested in learning more about the program can e-mail Schofield or call (888) 333-2628.

Related