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West Marine debuts selfie-photo contest

West Marine launched its “Do It YourSelfie” social media contest.

Through March 29, West Marine is spearheading a shout-out to U.S. boaters who are getting their boats ready for the 2016 season by tackling DIY projects.

The retailer’s photo contest judges are looking for selfies taken while owners are tackling that leaky head, scrubbing their bottom paint, installing new electronics or engaged in any DIY-related boat project imaginable.

Participants should be in the photo and caption it with DIY tips or why they are looking for help from West Marine to complete their project.

Click here for more.